Tuesday, November 23, 2010

More Researching on Hipsterdom

Hipsterdom is the first "counterculture" to be born under the advertising industry’s microscope, leaving it open to constant manipulation but also forcing its participants to continually shift their interests and affiliations. Less a subculture, the hipster is a consumer group – using their capital to purchase empty authenticity and rebellion.


Less a subculture, the hipster is a consumer group – using their capital to purchase empty authenticity and rebellion.


We are a lost generation, desperately clinging to anything that feels real, but too afraid to become it ourselves. We are a defeated generation, resigned to the hypocrisy of those before us, who once sang songs of rebellion and now sell them back to us. We are the last generation, a culmination of all previous things, destroyed by the vapidity that surrounds us. The hipster represents the end of Western civilization – a culture so detached and disconnected that it has stopped giving birth to anything new.


(From article Hipsters: The Dead End of Western Civilization that covered in ADBUSTERS written by Douglas Haddow)


Wow. Those are big words. Especially from a magazine like Adbusters that normally are read by hipsters themselves (though they admit in being one or not!) and especially from a magazine like Adbusters that are claimed to be run by hipsters (who don't admit it though, but who fall into the categories that they have listed clearly).


Of course I am not a hipster myself. Haha


But in the defence of these 'counter-culture' that is hardly a counter-culture (as the article in Adbusters say), it is the by product of a frustrated generation who have been brought up in the context of globalization. What do you get when one whole generation is brought up experiencing similar lifestyles, engaging in similar popular culture icons, listening to similar music, and having almost similar food habits (as globalization made possible)?


There is a saying that goes: in the future all humans will be beige. There will be no black. There will be no whites. There will be no brown. And that's where the world is headed. If  you try and stop it, and discourage inter-marriage, you are a savage and hater of humanity. 


And I am saying is: in the future (if it's not yet happened now) all young people will be hipsters - or whatever the term that sociologists are using to define this 'nemesis' of subcultures. I don't think much can be done to avoid it. All subcultures will merge into this thing. Ideas will be shared and agreed upon. And a punk kid will also be a B-boy kid who will also be a nerd who will also be a House music fanatic who will also be a religious Bible believing (or devout Hindu) kid who will also be proud lover of coffee.


There will be no stopping this annoyance which will also be a blessing which will also be a phenomena which will also be a sociological subject which will also be a mockery which will also be a culmination of all good things from cultures past which will also be half hearted which will also be adored.

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